Alienware
Command
Center

YouTube influencers were driving more customer support traffic than the brand itself. I needed to reimagined the content, visuals, and structure to make lessons more engaging, clear, and on-brand helping rebuild trust with the Alienware community and shift users back to official resources.

After the brief from the key content producer or subject matter expert (SME). I needed to create a framework for the team to understand.

Gather and organize the current assets and separate them according to the Alienware Command Center (ACC) menu.

Implement the framework and lesson structure utilizing Storyline for branching purposes. Created lessons for each section added the original content created by Alienware's influencer.

Upgraded the original content and added an upbeat soundtrack that resonates with gamers. Released the curriculum making it easily referenced for return customers and regained the influence of the gaming community.